Media/Event Enquiries
- For media and demo enquiries please contact her agent on +44(0)20 7384 9950 or mail@limelightmanagement.com.
- For event and trading enquiries please contact us on info@mscupcake.co.uk.
PROFILE
Extracts from Limelight Managements website -
Mellissa Morgan, aka Ms Cupcake, is a vegan baker and chef who prides herself on her ability to transform basic ingredients into vegetarian and vegan masterpieces. Originally from Canada, she describes her baking as classic North American with a British flavour twist.
Mellissa began baking from home when she couldn’t find indulgent bakery goods for vegans in London. She soon realised that it wasn’t just vegans she could cater for, but also those with food allergies or religious dietary requirements. She began to develop gluten free, soya free and even sugar free cakes, and after opening the UK’s first entirely vegan retail bakery in April 2011, she was named the Baking Industry Awards Rising Star of 2011.
Mellissa first appeared as an amateur on ITV’s Britain’s Best Dish and has since made appearances on The Alan Titchmarsh Show, Islam TV and Sky News. As a contestant on the ITV show Britain’s Best Bakery she won a whole new set of fans following praise from the judges for her fantastic tasting vegan cakes.
Her remarkable business journey has brought attention from The Independent, The Economist, and she has appeared on BBC Radio4’s Women’s Hour. Mellissa was the first European Representative for the Yelp Small Business Advisory Council (YSBAC) where she advised Yelp on the needs of independent businesses in the UK and abroad, and she wrote a regular column for the British Baker Magazine on running a successful small food business. In 2015 her business was named Dot London Awards’ Best Independent Groceries Retailer.
The first Ms Cupcake baking book was published in May 2013 by Square Peg in the UK and is now selling internationally including in South Africa, Germany and France.
Click here to read the full profile.